One of the two videos created for Samsonite while freelancing for Method&Madness. Samsonite's Creative Director idea was to show, in an interesting way, how the suitcases are taken to the limit in their labs to ensure an amazing quality, showing how the products survives to some kind of rough environment. I suggested making that world "intentional" and worked on the visual development and overall flow and directed the team to pull this out. I hope you enjoy the video.
STORYBOARD
STYLEFRAMES & VISUAL DEVELOPMENT
Here some of the visual development that we made. Some of these visuals were created 100% by myself in order to help with visual direction.
Here some of the visual development that we made. Some of these visuals were created 100% by myself in order to help with visual direction.
REFERENCES
We wanted this world to be relatable but "intentional" and different enough, like an Earth 2.0. In order to do that we selected a few references and built a world around to reflect this idea.
We wanted this world to be relatable but "intentional" and different enough, like an Earth 2.0. In order to do that we selected a few references and built a world around to reflect this idea.
MAKING OF
Probably one of the most challenging projects I directed so far. I worked with Miss Camm on the overall storyboard and animatic, then on the concepts and visual development and finally on the whole production and post-production. Times were tight and an important part of the team was still too Junior for such a challenge. But thanks to their incredible patience with my feedback and a lot of try and error we finally succeded to create something worthy for such an iconic brand.
Most of the visual development was done in Cinema 4D and Octane, but then we moved the production to Maya, Redshift and Houdini. Physics was one of the most challenging things for the team, including the clouds, crystals, collisions, dust, popping rocks, condensation effects, etc.
Probably one of the most challenging projects I directed so far. I worked with Miss Camm on the overall storyboard and animatic, then on the concepts and visual development and finally on the whole production and post-production. Times were tight and an important part of the team was still too Junior for such a challenge. But thanks to their incredible patience with my feedback and a lot of try and error we finally succeded to create something worthy for such an iconic brand.
Most of the visual development was done in Cinema 4D and Octane, but then we moved the production to Maya, Redshift and Houdini. Physics was one of the most challenging things for the team, including the clouds, crystals, collisions, dust, popping rocks, condensation effects, etc.
CREDITS
From here my most sincere gratitude to every single person involved including:
Creative Director (Samsonite): Douglas Goh.
Production: Wen Ho & Christian Fontaine.
VFX Supervisor: Cristian Spagnuolo.
FX Artists:
- Yating Tan (CG Lead)
- Bervyn C (GC Generalist)
- Jasmine Paula (CG Generalist)
- Chetan Walia (CG Generalist)
- Bryan Canales (CG Generalist. Houdini Artist)
- Amandine Bonnanfant (Computer Technician)
- Andrea Previn (FX Artist. Houdini Artist)
- Hisham Taufik (Lighting Artist)
- Tan Hui Kwan (CG Artist)
- Valdemaras Dzengo (Houdini Artist)
Matte Painting Artists: Koke Nuñez and Alex Scollay.
From here my most sincere gratitude to every single person involved including:
Creative Director (Samsonite): Douglas Goh.
Production: Wen Ho & Christian Fontaine.
VFX Supervisor: Cristian Spagnuolo.
FX Artists:
- Yating Tan (CG Lead)
- Bervyn C (GC Generalist)
- Jasmine Paula (CG Generalist)
- Chetan Walia (CG Generalist)
- Bryan Canales (CG Generalist. Houdini Artist)
- Amandine Bonnanfant (Computer Technician)
- Andrea Previn (FX Artist. Houdini Artist)
- Hisham Taufik (Lighting Artist)
- Tan Hui Kwan (CG Artist)
- Valdemaras Dzengo (Houdini Artist)
Matte Painting Artists: Koke Nuñez and Alex Scollay.